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The BOPCAST with Hélène Scott: bite-size personal brand and online business tips for your entrepreneurial adventures.

Crafted for the daring and soulful entrepreneur, the BOPCAST offers up bite-size tips along your day-to-day adventures as an online business builder. With a focus on how to build a Personal Brand Business online, topics range from: building your Brand On Purpose® (brand story, customer experience, messaging, how to stand out in a crowded marketplace and attract your 'perfect-fit' people), the practical day-to-day of building an online biz (audience building, marketing, platforms, opt-ins, offerings), and creative solutions to the unique mindset challenges that solopreneurs face as they evolve (both personally and in their biz) while building the business of their most daring design. ::: With a background in graphic, web and user experience design, plus years of building brands and start-ups from the ground up — Hélène Scott offers up a unique feminine voice in the online business world with a playful, non-guru and highly intuitive approach on how to craft a brand and business that is undeniably YOU (which in turn can’t help but attract the very people you most want to work, serve and play with).
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The BOPCAST with Hélène Scott: bite-size personal brand and online business tips for your entrepreneurial adventures.
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Oct 31, 2016

If left to run amuck the (industry & self imposed) SHOULDS will do everything in their power to pull you further and further away from creating a business that's in full alignment with you.

But the most insidious part of building your business based on shoulds... is that your brand story becomes confusing.

And a confused brand equals a click off your site (rather than a click YES, to opting-in)

So dear one, I implore you...
to Save your Biz and Brand Story by Shedding the Shackles of Shoulds, starting today!

You can start small, just start

::

Not sure the how & where of your version of... "Just Start?"
This free companion worksheet (originally offered with BOPCAST ep.3) will step you through in finding your next best (and most brand aligned) action to take within your business.

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