Info

The BOPCAST with Hélène Scott: bite-size personal brand and online business tips for your entrepreneurial adventures.

Crafted for the daring and soulful entrepreneur, the BOPCAST offers up bite-size tips along your day-to-day adventures as an online business builder. With a focus on how to build a Personal Brand Business online, topics range from: building your Brand On Purpose® (brand story, customer experience, messaging, how to stand out in a crowded marketplace and attract your 'perfect-fit' people), the practical day-to-day of building an online biz (audience building, marketing, platforms, opt-ins, offerings), and creative solutions to the unique mindset challenges that solopreneurs face as they evolve (both personally and in their biz) while building the business of their most daring design. ::: With a background in graphic, web and user experience design, plus years of building brands and start-ups from the ground up — Hélène Scott offers up a unique feminine voice in the online business world with a playful, non-guru and highly intuitive approach on how to craft a brand and business that is undeniably YOU (which in turn can’t help but attract the very people you most want to work, serve and play with).
RSS Feed
The BOPCAST with Hélène Scott: bite-size personal brand and online business tips for your entrepreneurial adventures.
2017
February
January


2016
December
November
October


All Episodes
Archives
Now displaying: Page 1
Nov 18, 2016

If the idea of having a niche market in your business makes your creative entrepreneurial soul feel boxed in…


I hear ya.


As a multi-passionate type myself with LOTS of ideas around the whats and hows of my own business I too find it hard to imagine only doing one thing.


But worse than that is being stuck in the bigness of attempting to market to too many people.


In this episode I break down why you should consider niching down and I promise… you won’t feel boxed in.

0 Comments